entrepreneurs develop state-of-the-art business plans using our proprietary ATHENASIA Framework that has been deployed in a wide variety of contexts and purposes by entrepreneurs all around the world.
with startups, existing business owners and even sizeable international companies. Under our “business plan services”, we also deliver business modeling sessions and strategic planning for Multinational Corporations (MNC’s).
develop the plans both face to face (through consulting, coaching, training, workshops…) or via an online course
(Discover the online course here)
This flexibility enables us to work with projects of different scale and scope and provide clients with the solutions that fits both their needs and budgets.
Our business plan services help you to :
- Structure your ideas
- Develop Strategic Business Plans
- Raise funds
- Or sometimes just get this “[email protected]#% plan” the bank, immigration department, grant agency, … is asking for.
ATHENASIA IS DIFFERENT
- More than 35,000 students in 168 countries
- You will “own” your plan (if coaching)
- Beautiful well structured plans that sells
- We create visual plan that are appealing instead of “books” that nobody wants to read
- Genuine expertise with 10 years practical experience
- Focus on value creation and strategy, not random numbers thrown in the air
- Understanding of VC world
- Challenge your ideas and assumptions
What We Do
Our most popular solution (beside online courses) remains our COACHING in 10 sessions (3 to 4 hours each) during which we help you to develop your own personal plan.
Most of the solutions in the market provide you with either a “Do It Yourself” template/software or consultants that will write the plan for you. But let’s face it! DIY leaves you on your own doing something you are not familiar with. This results in many mistakes and corny plans that make no sense at all. A trained eye will spot an amateur plan in 2 minutes. On the other hand, if you ask consultants to write your plan it becomes “their plan” not yours. And you end up with a nice document that you don’t understand. Worst case scenario; you do it cheaply via a freelancer website and you end up with a bad plan that you don’t understand.
We prefer to deliver a mix of one on one “Training, coaching and consulting” to give most of the value to the client. We develop the plan with you. You learn along the way, we truly understand your idea, we assist you in the writing and we make sure you understand fully your plan. This method gives you full ownership and helps you to talk about your business, find partners, manage operations and convince Investors. This business plan coaching is not just a document, it’s a real investment into your business success.
About the investment? This solution is not cheap but it’s great value. For HKD32,000 you get 10 sessions one on one. That’s about 30 to 40 hours.
Your coach will be our founder “Laurent Timmermans” with more than 10 years management consulting experience. Currently studying a Doctorate in Business Administration (DBA) with a Thesis related to Business Plan Development and VC funding in Hong Kong.
Sometimes all you need is a business plan to fit a specific purpose such as :
- Applying for a corporate bank account
- Get an employment visa for your staff
- Get an investment/entrepreneur visa
- Apply for a grant
- Apply for a bank Loan
- Show around to a few potential partners
- Present in a pitching competition
- Present angel/ VC…
And most of the time people are not keen to pay for coaching or don’t want to spend the time on it. Therefore we came up with this solution. For HKD15,000 to HKD48,000 we spend one day with you asking questions about your business and then we write a pitch deck for you on Powerpoint of Keynote using our structure.
3. Training (Workshop)
This business plan course is organised with organisation, NGO’s, MNC’s, schools, universities… Format and duration might differ depending on the situation.
We explore how to :
- Carry out a simple business analysis (external and internal)
- Define your Vision, Mission, Ambition and Measures of Success
- Define your Marketing
- Explain your operations
- Identify your people needs
- Summarise your plan into a financial plan
- Choose your corporate structure and identify legal requirements of your business
- Identify key risks and develop risk mitigation strategy
- Define your financial needs and source of capital
After the workshop you receive a : “Certificate in Business Plan Development for SMB”
4. In-House Corporate Training/Workshop
We offer courses/training/workshops on performance management from strategy to execution for MNC’s.
We have 3 “off the shelves program:
- Managing the Organization
- Managing the team
- Managing the Individual contributor
We can also customise our workshop to your organisation specific needs.
Me and my business partners hired Laurent for a two day presentation training. Our work requires frequent presentations and Laurent’s training was exactly what we needed to take our presentation to the next level. From novice speakers to those who are more experienced, all of the participants learned something valuable and practical that they could applied immediately. I am a happy witness to the drastic improvements in all of our presentation. Highly recommended and value for your investment in yourself and your business!QY Zhou, Entrepreneur
Working with Laurent is an inspirational experience. His knowledge in the area of soft skill training and business models is fruitful. He is open to new ideas and appreciates different opinions. We often create something new in our discussions, and he always provides relevant examples and/or models to support our ideas, which is valuable and motivational. He is detail-oriented but he won’t lose sight of the big picture. Laurent, I look forward to working with you in the near future.Pauline Wong
I hired Laurent to help me to review a proposal for a client of mine. In just few hours of work he has been able to provide me with a simple, visual and professional structure that helps me sell my services with more impact. I would recommend people to work with him…Johannes (Chienyu) Huang
Quick but good overview
If you are thinking about starting a HK company, then this course if for you. It gives you just enough info to get started, but dosen’t drown you in details. Thumbs up!Christoffer Hjortlund
Great materials and videos
Laurent does a great job with this course. He has downloadable templates you can do while you watch the videos that make it really easy to get started on your marketing plan. Love it!Vanessa Van Edwards
I really needed it to help myself to make clarity about my business projects.Manuel Fogli
Great for any entrepreneur looking for insight and expansion
As an entrepreneur looking to advance my business by developing new product and putting them into new areas of the market this course has given me the insight into just how to plan for that process. In addition, I feel I can better lead my team with the documents and examples provided into being a more cohesive unit.Brian Pindell
Want to become a better presenter? Take this course
I have been a lecturer for almost 15 years and used to be presenting content day in and day out. Still, I find that this course is already making me a much better presenter. I strongly recommend it to anyone who needs to talk to an audience and make an impact.Dr Peter Dalmaris
Laurent Timmermans is a highly effective marketing and business development consultant. His insight and input have assisted us in defining and implementing our growth strategy for the next three years. James Daly, Managing Director, DevonHouse Corporate Training Ltd.James Daly
TONS of information in just a few minutes. Will definitely be purchasing the detailed version. LOVE THE GRAPHICS AND CONCEPTS!Vandry King