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How to Check Business Name Availability When Starting a Company in Hong Kong


Checking business name availability is essential for legal compliance and brand identity. Start by brainstorming multiple name options and conducting a preliminary online search. Check domain name availability on sites like GoDaddy. Use Hong Kong’s ICRIS to verify name availability and search trademark databases to ensure the name isn’t trademarked. Consult legal experts to avoid disputes. Once confirmed, register your business name by submitting necessary documents and paying fees. Keep up with annual maintenance requirements like having an active company secretary and updating the Significant Controller Register (SCR).

Starting a new business in Hong Kong is an exciting journey, but one of the first and most crucial steps is selecting a business name. This name will be the cornerstone of your brand identity, so it’s essential to choose wisely.


However, before you get too attached to a particular name, you need to ensure it’s available and not already in use by another business. This article will guide you through the process of checking business name availability, ensuring you make the right decisions for your future success.


Why Checking Business Name Availability For Your Hong Kong Company is Important


Before diving into the steps, it’s important to understand why checking business name availability for your Hong Kong company is crucial:


  1. Legal Compliance: Using a name that’s already registered can lead to legal disputes and potential lawsuits.

  2. Brand Identity: Your business name is a key part of your brand. Ensuring it’s unique helps in building a distinct identity.

  3. Avoiding Confusion: A unique name prevents confusion among customers and helps in establishing a strong market presence.


Steps to Check Business Name Availability


1. Brainstorm and Prepare Multiple Options

Start by brainstorming several potential names for your business. It’s advisable to have at least three options in case your first choice is unavailable. For example, if you’re considering “XYZ Limited,” also prepare alternatives like “XYZ Solutions Limited” or “XYZ Innovations Limited.”


2. Conduct a Preliminary Search Online

Before diving into official databases, do a quick online search. Use search engines like Google to see if there are any businesses with similar names. This can give you a preliminary idea of whether your chosen name is unique.


3. Check Domain Name Availability

In today’s digital age, having a matching domain name is crucial. Use domain registration websites like GoDaddy or Namecheap to check if the domain name for your business is available. This step ensures that you can create a consistent online presence.


4. Search the Business Name Database

Most countries have an official business name database where you can check the availability of your chosen name. For example, in Hong Kong, you can use the Integrated Companies Registry Information System (ICRIS) to search for existing business names.


Here’s how you can do it:


  1. Visit the ICRIS Website: https://www.e-services.cr.gov.hk/ICRIS3EP/system/home.do?systemclock=1717148790472

  2. Select ‘Company Name Search’: Choose the option to search for company names.

  3. Enter Your Proposed Name: Type in your proposed business name and hit search.

  4. Review the Results: The system will show you if the name is available or if there are similar names already registered.


5. Check Trademark Databases

Even if a business name is available, it might be trademarked. Use trademark databases like the Hong Kong Intellectual Property Department (IPD) to search for trademarks.


Here’s a brief overview of the process:


  1. Trademark Search: Perform a comprehensive search to ensure that your desired name is not identical or similar to any registered trademark.

  2. Application: If the name is available, you can proceed with the trademark application.


6. Consult with a Legal Expert

Consulting with a legal expert or a trademark specialist is advisable to ensure your business name is correctly classified and to prevent potential disputes. They can provide valuable insights and help you navigate the legal complexities.


7. Register Your Business Name

Once you’ve confirmed that your business name is available and not trademarked, you can proceed with the registration process. You’ll need to provide the following documents to open a company in Hong Kong:


  1. A name for your company: Ensure it follows the format “XYZ Limited.”

  2. Proposed business nature: Describe the nature of your business.

  3. Shareholders and Directors Information: Provide copies of passports/HKID, photos, and proof of address for all shareholders and directors.

  4. Payment of the Invoice: Pay the necessary fees to complete the registration process.


8. Annual Maintenance Requirements

After successfully registering your business name, remember that there are annual maintenance requirements to keep your company in good standing.


These include:


  1. Active Company Secretary: Ensure you have an active company secretary appointed.

  2. AML-CTF Checks: Conduct annual Anti-Money Laundering and Counter-Terrorist Financing checks on all shareholders and directors.

  3. Significant Controller Register (SCR): Update the SCR, which lists all individuals or entities with significant control over the company.


Challenges and Tips


Challenges in Opening a Bank Account

Opening a bank account for locals in Hong Kong is a relatively straightforward process, for foreign owned companies, the steps are a little more complex, here are some tips to navigate this process:


  1. Prepare a Simple Business Plan: Banks often require a business plan to understand your business model.

  2. Financial Forecast: Provide a financial forecast to demonstrate the viability of your business.

  3. Business Proof: Show proof of business activitiessuch as a website, contracts, invoices, past management accounts, or audit reports.

  4. Proof of Address: Ensure you have a valid proof of address for all shareholders and directors.

  5. Additional Documents: Be prepared to provide extra documents depending on the bank’s requirements.


Tips for a Smooth Registration Process

  1. Be Thorough: Double-check all information and documents before submission to avoid delays.

  2. Stay Updated: stay on top of any changes in regulations or requirements.

  3. Use Professional Services: Consider using professional services like Athenasia to streamline the process and ensure compliance.


Making Sure Your Hong Kong Company is Optimized and Compliant


Checking business name availability is a critical step in establishing your new venture. It involves multiple stages, from brainstorming and preliminary searches to official database checks and legal consultations.


By following the steps outlined in this article, you can ensure that your chosen business name is unique, legally compliant, and ready to become the cornerstone of your brand identity.


Remember, the process doesn’t end with registration. Annual maintenance and compliance are essential to keep your business in good standing. Whether you’re a local entrepreneur in Hong Kong or an international business looking to establish a presence, Athenasia’s comprehensive services can help you navigate the complexities of business setup, legal maintenance, and ongoing compliance.



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